I’ve spoken elsewhere on this site about the importance of loyalty. Whether from a partner, a pet or a pal, knowing that they’re being loyal to you is as important as it is comforting. Big companies appreciate loyalty from their customers, too. You’ll see that with the likes of Tesco and Sainsbury’s and the cards that they have that that reward customers for spending their money with them.
Bookmakers have taken a leaf out of the supermarkets’s book more and more in recent years, applying their own loyalty schemes that see punters get free bets and more depending on just how loyal they are. They all have their own takes on these schemes, of course, including just how much you need to do to prove yourself to be a loyal customer. Here I’ll explain how the Paddy Power scheme works and what you can do to benefit from it.
What Entails ‘Loyalty’ For Paddy Power?
Paddy Power will reward customers who place five bets of £10 or more during a week with a free bet of £10. In order to qualify for this you’ll need to make sure you place your five bets between one minute past midnight (00:01) on the Monday and one minute to midnight (23:59) on the Sunday of the same week. Your free bet of £10 will then be credited to your account by midday (12:00) on the Monday of the following week.
The odds of your bet need to be 1/2 (1.5) or higher and, more importantly, you need to make sure that you’ve Opted-In to the promotion before you place your bet. You won’t be able to Cash Out your bet or even Partially Cash Out if you want it to count towards the betting requirements of the Loyalty Club. You’ll also need to make sure you place your bet on a sport, though any sport will be fine as far as Paddy Power are concerned.
What Are the Finer Details?
Paddy Power want you to be loyal to them and they’re willing to reward you for said loyalty, but they wouldn’t be the mammoth company that they are if they just gave money away willy-nilly. As a consequence, there are a few smaller matters you need to know about ahead of placing your bets. To help you out, I’ve put them into a handy list:
- An accumulator bet will count towards the qualifying amount, as long as the combined odds are 1/2 (1.5) or higher
- You can’t place multiple bets on the same event. e.g., four bets on Liverpool to beat Manchester United will only class as one bet as far as the offer is concerned
- Gaming bets don’t qualify, just sporting ones
- You can’t use previously awarded free bet tokens for your qualifying bets
How Does the Free Bet Work?
There are a couple of rules worth drawing your attention to in terms of how the free bet token works, once it has been credited to your account. For starters, it will be valid from the moment it is credited to your account until one minute to midnight (23:59) on the Sunday of the week you received it.
If your free bet is a winner then don’t be expecting to get your stake back with any winnings. That’s standard, but worth remembering. The offer is not valid on Tote, Lotto or pools bets. Other than that, though, you’ll be good to go if you follow the rules I’ve outlined here.
Is It Worth It?
My opinion on whether Loyalty Clubs are worth bothering with is always based on whether or not you’d be placing the bets anyway. If you don’t tend to bother with numerous small bets in a week and prefer to go with one or two larger ones then you might struggle to hit the target, especially as you need to place five bets worth £10 or more rather than one £50 bet.
Having said that, even high-rollers will place several bets in a week and who wants to say no to a free bet? There are few restrictions on this offer and no rollover requirements when it comes to the free bet, so I’d say it’s definitely worth it as long as you’re not forcing yourself to place more bets than you would anyway.